Your Questions, Answered
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Editorial Branding is a premium, done-for-you experience combining premium photography with color-analysis and styling.
Also included are make-up & hair styling and location scouting. The result is a high-end visual identity that makes your brand stand out from the crowd.
You are bascially hiring a photographer, styling and color-analyst in one.
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Styling is a styling-first service and includes color-analysis, personal shopping, and outfits made for you in a digital app.
Depending on the package it also includes a silhouette analysis (shapes that fit your body), your wardrobe digitized in an app, extra curated links online and more. Read more about styling below.
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For the Editorial Photography count on 1h30 of preparation from your side, and then 2 half/full days. One for color-analysis and styling and one for the photo shoot.
The Styling add-on adds another session at home as well as an online fitting session.
For Styling, consider 1 full day for the Light Edit and 2-3 days for the Full Edit.
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I take only between 3-4 clients a month, so two months ahead is ideal.
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If you want to do a shoot outside, I would say between April and October is the best. For indoor shoots it doesn’t matter.
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A big part of promoting my business is showing the images I have taken of my clients.
That is also the reason you have trusted me with my service.
Unless you don’t feel comfortable, I would love to use the images and behind the scenes footage to show the world what we worked on.
Consider this as a way to promote your business, because my network consists or high-end entrepreneurs.
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I am fun, collaborative, honest and go all-in to make you as happy as I can.
I’m a perfectionist so I only deliver the best of the best.
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I live in Stockholm so I’m available in Sweden.
I also work physically in Zürich.
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Yes, before we go shopping I will ask you to take photos of the clothes, jewellery and shoes you think we could use. If you book the Styling-add on then I also come home to you for a closet review.
You are never forced to buy clothes you don’t want to, but being able to invest in new pieces will give you a more complete transformation. This because it’s good for your brand to show up in the outfits that your audience sees on your photos.
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Finding the right locations is my specialty. Based on the energy you’re looking for in your shoot I will find multiple options, that I will propose you. Locations can be hotels, co-working spaces, cafes, studio or outdoors.
The choice for location will also depend on whether you are a consultant, public speaker or coach.
Selling your knowledge requires a more ‘business-location’ like a co-working space or hotel, while selling a lifestyle needs the brand shoot to visualise the clients’ desire.
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Yes, if you don’t yet have a color palette I will creat a a personalized brand palette for you. This will be based on color-psychology and color-analysis and we will make sure that it represents your brand and attracts the right clients.
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I work with different make-up artists, and they are selected carefully. They are good at both make-up and hair styling.
We mainly do natural hair and make-up, because you want to avoid to look very different in your images. We only start shooting once you are satisfied with the hair and make-up.
It has happened that clients are not used to wearing lots of make-up. In this case we do a light version of make-up and make sure that it is only slightly noticeable.
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It is highly appreciated, but you don’t have to. Only in official publications like press releases, books etc.
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Clients invest between 10.000 kr and 30.000 kr in new clothes. Or between 1000 CHF and 3000 CHF.
However, this is entirely up to you. There is also an option to buy clothes from stores and return them.
Some clients prefer second hand, which is totally possible.
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It’s not possible because you will see yourself in the outfits before we photograph in them.
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We don’t start photographing until you are happy with the hair and make-up. We can even start from 0.
It is key that you feel confident and that you like yourself in the images. I work with talented make-up artists that make sure that you will love yourself in the photos!
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If you’re a founder that wants to stand out, is curious about color, wants to know which shapes and colors flatter you, and needs images out of the ordinary to take your business to another level, I’d say it’s for you.
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No, I will help you express yourself through colors that you didn’t think fitted you, but we stay close to a palette that feels aligned and natural to you.